Tell Me Live

I assisted in launching the idobi Radio programming feature Tell Me Live, a series that asks upcoming artists insightful questions and pairs them with live performances of hit songs. I project-managed each session and liaised with artist teams and publicity to organise deliverables. I then promoted each episode with an accompanying written feature to ensure optimal reach of the target audience. The sessions were aired simultaneously on idobi Radio and its sister station idobi Anthm, while the video components were streamed on YouTube and across social media for maximum impact.